How The Retail Factory is making sustainable retail profitable with data and smart technology

In this episode of The Retail Greenhouse, Retail Office's podcast, hosts Sanne Belboom and Anne-Katrien Celis chat with our Commercial Director Jef van Herck of The Retail Factory.

Together with Sanne and Anne-Katrien, Jef explores how TRF uses smart sensors and measurement solutions to underpin and optimize sustainable choices in retail. We show how data helps retail brands and shopping centers measure their impact and make their investments profitable. Because only when sustainability pays off can it really last.

We dive into the interface between sustainability, technology and profitability. Because wanting to be sustainable is one thing. Staying sustainable requires more. Many initiatives still too often start from gut feeling-a valuable mix of experience and empathy. But what if you can reinforce that feeling with data?

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